Sign up with social networks
Establishing social networks can be a great way of channeling traffic to your PPC website. Sign up with Facebook, Twitter, Instagram and Snapchat and begin posting snippets of your website’s content there while interacting with your followings. Traffic is generated when your followers begin making engagements with your website from social networks.
Optimize your website
One sure way of directing massive traffic to your PPC website is to do On-Page SEO. Search Engine Optimization boosts the ranking of your page on the list of search engine’s results making the PPC site rank among the top searches. Visitors often click on the first few results on the list. This can increase traffic to your PPC site tremendously.
Ensure that your PPC website is mobile responsive
More people are using smartphones to access the internet than before. This means that your website will have more visitors if it can be easily opened on smartphones than if it is entirely secluded for the desktop. There more mobile responsive your website is, the more the visitors hence the higher the traffic.